ESTRELLA DAMM RETURNS TO GALA FESTIVAL 2026 TO KICK OFF FESTIVAL SEASON
22–24 May 2026 | Peckham Rye Park, London
Festival season is officially open, and GALA Festival is once again bringing its signature mix of world-class DJs and culture to Peckham Rye Park this May. Returning for 2026, Estrella Damm, the beer of Barcelona, will pour the authentic taste of the Mediterranean from its much-loved container bar, a vibrant hub with the best view of the JOY main stage where festival-goers can soak up the music with an ice-cold beer in hand.
As one of the UK’s most anticipated independent festivals, GALA brings together a forward-thinking lineup of artists and collectives from across the electronic music spectrum. Throughout the weekend, Estrella Damm will celebrate the laid-back vibes of Barcelona, offering festival-goers the perfect pairing to long days of dancing in the park. This year marks a special milestone for the iconic Mediterranean lager. Estrella Damm is celebrating 150 years of brewing history and culture in 2026, reaffirming its enduring connection to music, food and communal celebration around the world.
Estrella Damm has long championed music, culture and gastronomy, bringing its Mediterranean heritage to festival audiences around the world, and its return to GALA marks the brand’s role in kicking off the UK’s summer festival calendar. With demand for Mediterranean-style lagers on the rise, Spanish lagers have seen 73% growth on-trade, now making up one in five pints sold in UK pubs* while global/world lagers, including Mediterranean styles, recorded +11% volume and +15% value growth** making the brand perfectly placed to satisfy the growing appetite for lighter, refreshing beers that capture the easy-going energy of the Mediterranean.
Bringing the Mediterranean Party Spirit Beyond the Festival
To celebrate its return to GALA, Estrella Damm is extending the experience beyond the park, helping fans get into the festival mood wherever they are.
A specially curated Spotify playlist by GALA - Sounds of GALA - captures the soundtrack of long summer evenings, blending Balearic beats, electronic favourites and feel-good classics inspired by the festival’s atmosphere
In collaboration with London streetwear platform Wavey Garms, Estrella Damm will launch a limited-edition festival t-shirt in May, celebrating the intersection of music, style, and community that defines festival culture. The exclusive design, created alongside designer Patrick Schmidt, will be available on the Wavey Garms website and supported by a digital campaign across social channels, highlighting the cultural energy of the collaboration.
Fans are encouraged to bring the festival home by picking up a pack of Estrella Damm, playing the official playlist, and enjoying the early summer sunshine, whether in the garden, at a park picnic, or with friends on the balcony.
A Weekend of Music and Energy
Peckham Rye Park comes alive as GALA Festival celebrates music and community. The Estrella Damm container bar is the perfect central spot to grab a cold lager, toast with friends, and soak up the sun-drenched festival vibes (and it’s the best place to catch the sunset too!)
"We are thrilled to welcome Estrella Damm back to GALA this year, a partner we value greatly. It's been a brilliant few years watching the brand grow with us and we're excited to continue that into 2026" says Jonny Edwards, GALA Co-Founder
“As we celebrate our 150th anniversary this year, we’re proud to return to GALA for our third year, continuing to build our relationship with one of the UK’s most exciting independent festivals. It’s a brilliant moment to kick off the festival season, sharing the joy of music, sunshine and great beer with festival-goers across the UK.” says Òscar Nadal i Lamoglia, Damm UK Marketing Manager.
Whether dancing in the park or celebrating at home with friends, Estrella Damm invites music lovers to raise a glass to the Mediterranean way of life, where great beer, great music and great company always come together
Summer 2026 Festival Highlights with Estrella Damm
The summer continues with Labyrinth on the Thames, 31 July–23 August, a three-weekend celebration at London’s stunning UNESCO World Heritage Site; Old Royal Naval College and Houghton, 6–9 August, set against the majestic backdrop of Houghton Hall, Norfolk. New for 2026, RALLY on 29 August in London brings a one-day burst of music and Mediterranean energy, while Lost Village, 27–30 August in Lincolnshire promises immersive festival experiences. You’ll also spot Estrella Damm at Tofte Manor, Love Supreme and Hide & Seek.
Wherever you catch it, Estrella Damm is bringing the Mediterranean party spirit all summer long.
